Guest Satisfaction - February 2010 Chatter Guard Benchmark Report Is Released
Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry and the publisher of the free Chatter Guard Monthly Benchmark Monitor Report has released its February 2010 report.
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As the last full winter month drew to a close, hotel guests were beginning to warm up in their reviews. In almost ! every area, there were major improvements in hospitality rankings, a welcome change over last months mixed signals. On a scale of 1-5, 5 being “fantastic” and 1 being “poor,” the average lodger reported a 7.54% rise in Resultant Quality Score (3.58 to 3.85), a 10.76% rise in Dining (3.44 to 3.81), a 2.54% improvement in Facilities ratings (3.94 to 4.04), and a 7.37% rise in Housekeeping (3.39 to 3.64). Room scores rose 5.97% (3.52 to 3.73), while Staff improved 8.38% (3.70 to 4.01). Next to Dining, the biggest overall improvement was in the area of Value, which increased from 4.36 to 4.82, an improvement of 10.55%.
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About Lodging Interactive
Lodging Interactive, headquartered in Parsippany, NJ, is a leading provider of Internet Marketing Services to the hospitality, spa and restaurant industries. The company provides a portfolio of effective hotel internet marketing services to hundreds of hotels, resorts, timeshares, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.
Through its CoMMingle Social Media Marketing Agency operating division, the Company offers hospitality focused and fully managed outsourced hotel social media marketing.
Lodging Interactive is a member of the American Hotel & Lodging Associatiion (AHLA) and is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI). For more information contact Richard Walsh, Vice President of Business Development at[email protected] or at 877-291-4411. The company’s website is located at www.LodgingInteractive.com.