STR Reports Canada Performance for Week Ending 3 July 2010

In year-over-year measurements, the Canadian hotel industry’s occupancy increased 11.7 percent to 65.9 percent. Average daily rate was up 5.2 percent to CAD$131.51. Revenue per available room for the week rose 17.3 percent to CAD$86.62.
The Canadian hotel industry reported increases in all three key performance measurements during the week of 27 June-3 July 2010, according to data released by STR.

In year-over-year measurements, the Canadian hotel industry’s occupancy increased 11.7 percent to 65.9 percent. Average daily rate was up 5.2 percent to CAD$131.51. Revenue per available room for the week rose 17.3 percent to CAD$86.62.

Prince Edward Island reported the largest occupancy increase among the provinces, rising 25.1 percent to 73.2 percent, followed by Newfoundland (+19.6 percent to 86.6 percent) and Ontario (+19.1 percent to 66.0 percent). British Columbia fell 2.7 percent to 64.8 percent, reporting the largest occupancy decrease.

Two provinces posted double-digit ADR increases: Newfoundland (+15.5 percent to CAD$145.85) and Ontario (+13.2 percent to CAD$129.44). Alberta experienced the only ADR decrease, falling 6.3 percent to CAD$136.05.

Three provinces reported RevPAR increases of more than 20 percent: Newfoundland (+38.2 percent to CAD$126.35); Ontario (+34.9 percent to CAD$85.39); and Prince Edward Island (+25.4 percent to CAD$92.71). British Columbia posted the largest RevPAR decrease, falling 2.1 percent to CAD$89.90, followed by Alberta with a 1.9-percent decrease to CAD$80.31.


About STR
STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC and HotelNewsNow.com. For more information, please visit www.str.com.






















Source: Smith Travel Research / Nevistas


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